Promoting golf, its renown and popularity

Societe Generale has been supporting The Evian Championship, one of the five major championships on the LPGA tour, since 2008. Through this longtime partnership, the Group contributes to the sport renown and popularity all around the world. In France, the Bank is an official sponsor of the French Golf Federation : we support its members in their pursuit and love of the sport.

A 100 % connected tournament thanks to the Innovation Playground

In partnership with The Evian Championship 2017, Societe Generale launched the Innovation Playground from the 14th to the 18th of September. After a call for tender, five startups were selected to present their project at the Village during the event. Three of them belong to Le Tremplin, Paris-based first sports incubator in the world and the other two come from Le Plateau, the Group innovation-dedicated location. Their innovative concepts aimed at improving the visitors experience and the overall organization of the Tournament.